1. King Lud was a shadowy figure in London history. He improved the palaces that were already established here by the legendary character of Brutus. Lud called the settlement ‘Ludtown’, which became London over time.
2. Another idea could be that the name came from the Celtic language – Llyd-don means ‘fort by a stream’.
3. Another Celtic word ‘londos’ means fierce. This would suggest that Londoners have always been a rough bunch! This would of course give a historic justification for the present day football hooligans….maybe.